DESPERADOS
MAPPING
ILLUSTRATION
GRAPHIC DESIGN
CORPORATE EVENT
Together with the audiovisual company Flop Work, we collaborated on creating a corporate mapping project for the beer brand Desperados.
This project entailed designing a mapping experience that would engage users interactively. By strategically integrating technology, particularly mapping, into the event, Desperados aimed at connecting with its audience in an innovative and entertaining way, leaving a lasting impression on the spectators.
From the moment attendees entered the venue to their final interaction with the mapped projections, the experience provided a total immersion into the world of Desperados, offering an artistic rediscovery of the city of Barcelona.
The introduction of mapping significantly enhanced the impact and dynamism of the visual elements.
Below, you'll find some photos showcasing the pre-creation process of this project.
DYNAMIC
AND CORPORATE
MAPPING
The culmination of the event resulted in unforgettable outcomes, leaving participants anxious for the next Desperados experience.
Desperados has enhanced its corporate profile and established itself as a brand that pioneers innovation in its events.
